The Importance of Driver Enthusiasm-Video

This video was taken on Jenson and Lewis on the build up for the British Grand Prix. While that race has been over and done with, I’m featuring it for an entirely different reason.

What this video really shows is the passionate and fighting spirit that these two guys have for racing. It shows how important it is to have a strong support team around you, as you’re developing and fighting for a dream. As a driver, or as just someone who loves racing, you have to show enthusiasm, as the challenges before you can be so great.

As you watch this video, take a moment and think about what excites you about the things that you love to do in life.

Use that as your energy to move to the next level.


Sidenote: I promise, I do have some more ‘driving-technique posts coming up soon. I just need to make some time to finish one of them off.

Lewis Hamilton and Tony Stewart swap cars @ Watkins Glen (Six- Part Video)

A few weeks ago, we featured a teaser video about Lewis Hamilton and Tony Stewart doing a car swap at Watkins Glen. Yesterday, the event finally happened with Hamilton driving the NASCAR and Stewart driving the MP4-23. Below is some video of the event.

Honestly, I had more fun enjoying watching Hamilton drive the stock car than Stewart in the Formula 1. Still fun stuff. Not as much as a branding success as Jenson Button taking the F1 car around Bathurst, but still a cool event nonetheless. I’m really hoping that Formula 1 uses this event to connect with the North American market in a stronger format than in the past. (Click on the title to see more video, as it comes in six parts.)

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Jenson Button passes Sebastian Vettel to win Canadian GP (Video)

I personally waited a few days to post about this, as some of my friends had not seen the Formula 1 Grand Prix when it was live. (So most people should already know this…)

Jenson Button brought together a mega drive this weekend in Canada, surviving torrential rain, a red flag period, six pit stops, being sent down to 21st place and two crashes on the way (one with his teammate) to come through with a victory.

Button fell into the Zone, and came through with a masterclass and inspiring drive from the worst conditions. He was able to push the championship leader, Sebastian Vettel into a mistake on the final lap, coming through with the victory. Click on the title  to view the video below, to see what a drive from a true champion looks like.
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Lewis & Jenson, one car, no team — Vodafone ad

What happens when Lewis Hamilton and Jenson Button try to build their own car without their team? This is one of my favorite Vodaphone ads, and since this Saturday has been about awesome car commercials, I want you to see this one too.